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South Korean authorities banned Google in using the official map data on servers outside the country, reported by Reuters. The reason for refusal were the security issues related to the conflict with North Korea.
Google points out that data should be used on servers around the world to provide a proper functionality for Google Maps. Otherwise, South Korean user will not be able to get information while on pedestrian and road routes.
"We are quite disappointed by this decision," - said Google’s spokesman. He also expressed the hope that in the future the situation may change, and users in the region will have access to all Google Maps features.
According to the Korean officials, using map data outside the country can threaten its security. In particular, military location and other important objects can be revealed in this case.
Facebook starts testing video ads sales on Apple TV and Roku sets in Audience Network this week.
"We want to test the way to the best video ads delivery across Audience Network users connected to the Internet TV devices. Our goal is to provide relevant ads to both Facebook and Social Networks users", the company comments.
Testing will be held with a limited scale.
We should also remind you that early this year Facebook Audience Network has expanded ad views on the mobile Internet. Previously, he was made only in the annexes.
In May advertisers were able to target non-Facebook users, but who visits the websites and applications included to the FAN.
Facebook is currently testing a new service that allows page owners to post vacancies and other users to apply for them. This information was reported by TechCrunch.
Vacant posts will be created at «Jobs» tab. The companies will be able to specify the job title, salary and working conditions. By means of a special feature it will highlight vacancies among other publications in the news feed and attract the attention of users. All ads will be visible in the Jobs section.
Applicants will be able to respond to the announcements using «Apply Now» button. The CV will be generated automatically from the data of user’s profiles. Thus, they will be able to quickly offer its candidature for several jobs without wasting time posting general information.
The companies will receive a feedback through private messages. They will also be able to pay for the posts to attact more people.
Once this feature is launched, Facebook will become a direct competitor to the LinkedIn social network.
We should remind you that Microsoft reported of buyng Linkedin in June. The deal should be done by the end of this year, and its total amount will reach $ 26.2 billion.
Email Marketing was the channel that drove the most online sales on Black Friday. While usually lagging behind online search (free and paid), on Black Friday 2015 email marketing was the primary channel, driving 25.1% of sales. (Source: Custora)
Listrak also reported that Back-in-Stock emails had an average open rate of 51.9% with an average conversion rate of 25.3% for Q2 2015. (Source: eMarketer)
E-commerce revenue was up 16.2% on Cyber Monday 2015 compared to Cyber Monday 2014, making it the biggest day in US online shopping history. (Source: Custora)