orange waffle

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Twitter considers options to Vine sales

Twitter has decided not to stop the Vine service since it has received a lot of applications on its purchase. The Company expects to conclude an appropriate transaction in the near future. This information was reported by TechCrunch citing its sources.
At the moment, Twitter has reduced the number of potential buyers to only five. The interested companies are still not revealed, except the Japanese company named Line.
One source also stated that several entities consider buying the service for less than $10 billion.
It is assumed that Twitter will be able to benefit from the Vine service, even with the new owner by means of synchronization between applications. Earlier it was reported that Twitter plans to close Vine mobile application in the upcoming months.

Google works on narrowing the fake news given in the search results

Google is working on improving the algorithm, where the block "Breaking News" in the search results is based. The company's goal is to promote better news resources and deleting phishing web news.
Earlier this month, the head of Google, Sundar Pichai, was interviewed by BBC and he told that the search engine aims to reduce the probability of dissemination of untrue news to zero.
About two years ago Google made an access to the block of the main news for all publishers, not just Google News sources. As a result, the publications of Twitter, Reddit, YouTube, Hacker News, and low quality content blog started appearing in the search results. After starting the AMP the access became even easier since these websites are adopting the new format so fast, therefore more and more news appear in the search results.
Although the websites are approved by Google News, they quite often publish low quality content, that do not meet certain criteria. At the same time the "Breaking News" block does not require any criteria.
We should remind you that in October Google News began to mark the checked articles.

AdSense releases a new interface

Google AdSense announced that all users of the service will be automatically transferred to the new interface within a couple of days. There will still be an option to transfer back to the previous UI version. However, in early 2017 it will be already disabled.
Google introduced AdSense updated interface last month. Initially it was optional. From now on it is set up by default.
Among the major changes is a completely redesigned home page and improved navigation.
According to the company, more than a half the AdSense active users decided to transfer to the new UI version and about 90% are still keep using it.

Seo Facts #57

Among the group of SMBs (small and medium size businesses) that had or planned to create a website, just 33% had a mobile-optimized site in September 2015. (Source: eMarketer)

Seo Facts #102

51.7% of emails were opened on smartphones and 15% were opened on Tablets, with 33.3% opened on desktop/laptop computers according to Movable Ink’s US Consumer Device Preference Report for Q3 2015. (Source: Movable Ink)

Seo Facts #146

25% of adult Internet users are on LinkedIn as of August 2015. (Source: Pew Research)