elephant hooves

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AdSense releases a new interface

Google AdSense announced that all users of the service will be automatically transferred to the new interface within a couple of days. There will still be an option to transfer back to the previous UI version. However, in early 2017 it will be already disabled.
Google introduced AdSense updated interface last month. Initially it was optional. From now on it is set up by default.
Among the major changes is a completely redesigned home page and improved navigation.
According to the company, more than a half the AdSense active users decided to transfer to the new UI version and about 90% are still keep using it.

The US elections will be live on Google and Youtube

Google and YouTube will be live broadcasting the Election day, as the Google company reports.
Youtube videohosting will be broadcasted live on world major TV channels, among which NBC, PBS, MTV, Bloomberg, and Telemundo. Right after the polls closed are, users we be able to see the results of the elections that are integrated into a Google search introduced in 30 languages around the world. Live broadcast will also present a detailed updates and results of the presidential election, senators, congressmen, governors and other information.
The voting will begin on November 8 at 14 or 15 p.m. Moscow time.
We should remind you that in September 2016 US presidential candidate from the Republican Party, Donald Trump has accused Google of concealing negative information regarding Hillary Clinton. And in early November, it was reported that a detailed plan for the campaign in the US presidential candidate of the Democratic Party, Hillary Clinton was composed by none other than the Google head of the board of directors, Eric Schmidt back in 2014.

Gooligan virus shut down over a million Google accounts

Check Point Israeli company specialists have found a malware that has cracked over a million Google accounts. The number of affected users is still growing, which equals about 13 thousand people a day.
The virus was named Gooligan. It infects devices running Android 4 (Jelly Bean, KitKat) and 5 (Lollipop) and steals email-addresses and authentication data that is stored on them.
The resulting information can be used by hackers to gain access to user data in Google Play, Gmail, Google Photos, Google Docs, GSuite, Google Drive and other services.
The report says that about 57% of infected devices are found in Asia, whereas in Europe this number equals 9%.
The CheckPoint immediately contacted Google security service having detected the malicious activity. At the moment, the experts are looking for the source of both Gooligan campaigns.

Seo Facts #79

49% of B2B researchers who use their mobile devices for product research do so while at work. (Source: Google)

Seo Facts #53

February 2015 polling by Econsultancy showed that 73% of in-house marketers and 76% of US agencies said SEO provided excellent or good return on investment (ROI). (Source: eMarketer)

Seo Facts #160

People now spend more time using apps than watching TV. In 2015, U.S. consumers spent 198 minutes in mobile apps per day compared to 168 minutes watching TV. (Source: Mashable)