homemade glycerin soap

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Google is testing “Back to top” button on mobile search

English-speaking users have noticed that Google is testing a newly introduced «Back to top» («Up») button in the mobile search results. It appears when scrolling down the page.
On iOS this button is displayed only for some Google app users. However, it is slow in responding and degrades the experience of search interaction.
We should mention that last month Google held a testing for a new desktop interface search results.

Number of pages in Google index is now over 130 trillion

Google has updated the «How Search Works» page, adding the actual data on the number of indexed pages. At the moment this number exceeds 130 trillion and is still growing.
In March 2013, the number was equal to 30 trillion. In less than 4 years Google has added more than 100 trillion pages into the index.
It should be reminded that now the company is testing a new mobile-first index. This means that in the near future the search algorithms will primarily assess the relevance of a mobile version of the page, and if not, it will use a desktop.
Find more inforation regarding these changes in FAQ.

Google: Disavow Links will help to do Penguin away

Having launched the update for Google Penguin 4.0 a lot of questions raised among experts to give up using this filter. In particular, whether it will be possible to solve this problem by using Disavow file.
Yesterday the Search rep, Gary Illyes confirmed that Disavow Links is still a useful tool to leave the Penguin.
"We did not change our recommendations regarding the disavow links tool," - said Illyes.
In 2013, the former head of Google's search quality service against web spamming, Matt Cutts, announced that in order to quit Penguin the Disavow files can be used:
We should remind you that on September, 23, Google announced the launch of updated version of Penguin 4.0. As a result, the filter update will be part of the core Google algorithm and will go into continuous automatic update mode.

Seo Facts #158

35% of U.S. smartphone users check their phones more than 50 times each day. (Source: AdWeek)

Seo Facts #82

In a September 2015 study by the Content Marketing Institute (CMI) and MarketingProfs, 76% of B2B marketers in North America said they expect to create more content in 2016 than they did in 2015. (Source: eMarketer)

Seo Facts #52

Google had 94% of the worldwide mobile (smartphone and tablet) search market share in December 2015. (Source: NetMarketshare)