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Google: WordPress-based websites do not benefit in rankings

There is a belief among foreign webmasters that websites built on WordPress receive some advantage in Google rankings. Yesterday it became clear that this is just another myth.
The question on the subject was given to search spokesman, John Mueller on Twitter. He said the following: «WordPress is a perfect for content management system, and it works well in the search. However, our algorithms are not taken into account in the ranking of such factors as the CMS, on the basis of which the works."
According to W3Techs by November 2015, every fourth website on the Internet is powered by WordPress.

You can now disable the automatic extension in AdWords

Google AdWords interface added a feature that turns off unnecessary automatic extensions.
Please follow the instructions below to enable the feature:
• Sign in your AdWords account.
• Click the "Ad Extensions" tab.
• In the drop-down menu on the left above the table, select the report named "Automatic extension."
• Click "Automatic extensions options (optional)."
• Next to "Show all automatic extensions for this account” click "Edit."
• Select "Do not use separate automatic extensions for this account."
• Select the check boxes next to the required types of automatic extensions. • Click the "Save" button.

It should be also mentioned that Google has introduced the extensions to messages. Using this feature, you can create ads by SMS-click option. With these extensions, advertisers will need use tools to receive, process and send SMS.

China adopts a new Cybersecurity law

China legislative body has approved the cybersecurity law which caused a lot of debates, according to Bloomberg.
The new law allows law enforcement authorities to freeze the accounts of foreign citizens and organizations with suspected sabotage of the China's information infrastructure. During the investigation, they will be required to provide the full access to data to the authorities.
The law also requires mandatory certification of computer equipment and personal data storage of Chinese users within the country. According to experts, the input of these requirements will give one more advantage to local market companies over foreign competitors such as Microsoft, Google, Cisco and others.
"This is a step backwards for Chinese innovations. The country's authorities are right in the aspect of ensuring the security of digital systems and information in the country; however, the law will not help to achieve the goal. Instead, it creates barriers to marketing and innovation,"- said James Zimmerman, the head of the American Chamber of Commerce in China.
The law will come into force in June 2017.

Seo Facts #138

Facebook continues to have the most engaged users. 70% log on daily, including 43% who do so several times a day as of August 2015. (Source: Pew Research)

Seo Facts #151

In Q3 2015, 78% of Facebook’s $4.3 billion in advertising revenue worldwide came from ads on mobile devices.  (eMarketer)

Seo Facts #155

59% of US Instagram users are on the platform daily, including 35% who visit several times a day as of August 2015. (Source: Pew Research)