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Instagram is the largest advertiser on Facebook's mobile app category. This information was reported by AdAge citing a new Sensor Tower report.
The photoservice accounts 5% of advertising the applications setup in the social network. Previously, Instagram was in the top 10, but in the III quarter it took the prior position among advertisers in this category.
"Apparently, it seems like they will not stop advertising campaigns to attract new users", - said Sensor Tower Product management director, Wes McCabe.
Since 2013, Instagram audience has grown from 100 million to 500 million active users per month. Particularly thanks to promotion on Facebook.
According to AdAge, Facebook does not allow advertisements to buy Twitter. The social network policy prohibits posting competitor’s advertising.
Facebook spokesman rejected this fact, but he also stressed out that the company reserves the right to reject, approve or remove any ad without giving a reason. We should recall that since 2012 Instagram belongs to Facebook.
There is a belief among foreign webmasters that websites built on WordPress receive some advantage in Google rankings. Yesterday it became clear that this is just another myth.
The question on the subject was given to search spokesman, John Mueller on Twitter. He said the following: «WordPress is a perfect for content management system, and it works well in the search. However, our algorithms are not taken into account in the ranking of such factors as the CMS, on the basis of which the works."
According to W3Techs by November 2015, every fourth website on the Internet is powered by WordPress.
Twitter has decided not to stop the Vine service since it has received a lot of applications on its purchase. The Company expects to conclude an appropriate transaction in the near future. This information was reported by TechCrunch citing its sources.
At the moment, Twitter has reduced the number of potential buyers to only five. The interested companies are still not revealed, except the Japanese company named Line.
One source also stated that several entities consider buying the service for less than $10 billion.
It is assumed that Twitter will be able to benefit from the Vine service, even with the new owner by means of synchronization between applications. Earlier it was reported that Twitter plans to close Vine mobile application in the upcoming months.
38% of those on Twitter use the site daily as of August 2015. (Source: Pew Research)
In 2015, 40.7% of the U.S. smartphone users accessed Instagram. (Source: Statista)
Total internet advertising spending is growing 16% per year. Mobile accounts for 11% of the total. (TechCrunch)