ripe peaches

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Google changes its approach to the tab content processing

Google representatives have repeatedly said that the content hidden from users under the tabs and links gets less important and can be ignored by the ranking algorithms. According to Gary Illyes, after the mobile-first index is launched, the current situation should change.
During the discussion regarding the upcoming launch into the Twitter Illyes was asked the following question:
"The "bellows" on the desktop content and similar elements on the page are ignored or are not indexed. Is it processed the same way on mobile devices? ". Ilyes replied:
"No, the mobile-first world content is hidden from users and must have the full weight."
It is still a secret whether it will influence the desktop content or not.

The US elections will be live on Google and Youtube

Google and YouTube will be live broadcasting the Election day, as the Google company reports.
Youtube videohosting will be broadcasted live on world major TV channels, among which NBC, PBS, MTV, Bloomberg, and Telemundo. Right after the polls closed are, users we be able to see the results of the elections that are integrated into a Google search introduced in 30 languages around the world. Live broadcast will also present a detailed updates and results of the presidential election, senators, congressmen, governors and other information.
The voting will begin on November 8 at 14 or 15 p.m. Moscow time.
We should remind you that in September 2016 US presidential candidate from the Republican Party, Donald Trump has accused Google of concealing negative information regarding Hillary Clinton. And in early November, it was reported that a detailed plan for the campaign in the US presidential candidate of the Democratic Party, Hillary Clinton was composed by none other than the Google head of the board of directors, Eric Schmidt back in 2014.

Number of pages in Google index is now over 130 trillion

Google has updated the «How Search Works» page, adding the actual data on the number of indexed pages. At the moment this number exceeds 130 trillion and is still growing.
In March 2013, the number was equal to 30 trillion. In less than 4 years Google has added more than 100 trillion pages into the index.
It should be reminded that now the company is testing a new mobile-first index. This means that in the near future the search algorithms will primarily assess the relevance of a mobile version of the page, and if not, it will use a desktop.
Find more inforation regarding these changes in FAQ.

Seo Facts #18

The search engine industry is estimated to be worth more than $65 billion. (2016)

Seo Facts #108

72% of consumers chose email when asked, “In which of the following ways, if any, would you prefer companies to communicate with you?” according to MarketingSherpa. Postal mail was a distant second with 48% of respondents. (Source: Marketing Sherpa)

Seo Facts #47

A July 2015 study by Moz and BuzzSumo analyzed the shares and links of over 1 million articles and found that long form content of over 1,000 words consistently receives more shares and links than shorter form content (Source: Moz)