real meteor

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Google needs external links to improve the quality of search results

Recently Google’s representative Gary Illyes confirmed that search engines need external links to ensure high-quality results.
The former head of department of Google against the web spam, Matt Cutts, said in 2014 that the failure of the accounting reference quality of the search results is getting worse. A year later, Gary Ilsh confirmed his words.
Internet Marketing consultant, Don Anderson decided to clarify what links he meant: internal or external. Illyes replied:
"I referred to external links. To some extent they touch the popularity of a resource, and approval from others. "

Google updated the Gmail design on iOS platform

Google has redesigned Gmail app for iOS and added some new features to it. The company also updated the calendar for iOS.

The new features in Gmail are as follows:
• the option to cancel a message.
• faster search due to its instant results and spelling hints option.
• the ability to put a message in the archive or delete it by swiping it left or right.

New Calendar features:
• Support for the built-in Spotlight search. Now users can search with the help of events, reminders and goals in the Calendar.
• Support for alternative calendars such as lunar, Islamic and Vedic. Along with these calendars you can also see the current calendar.
• View your weekly and monthly schedule in landscape orientation.
It should be recalled that Google Gmail updated its design for iOS last time for almost four years ago back in December 2012.

Alphabet reveals its investments to Snapchat

Venture Google Capital Fund, which is a part of the Alphabet holding company changed its name to CapitalG and launched an updated website. Reuters journalists discovered the service logo of the missing Snapchat messages.
The company did not make any official statements regarding the investments to Snapchat. The date and amount of investments remained a secret.
Alphabet Press Service has not yet responded to a request for comment.
Currently Snap Inc, owner of Snapchat, is preparing to enter the stock market. It is assumed that after the IPO, the market value of the company will amount to $ 25 billion.
In 2013, Facebook wanted to buy Snapchat for $ 3 billion. However, the service management rejected that proposal.

Seo Facts #98

The forecasted number of e-mail users worldwide by 2016: 2.76 billion. (Source: Statista)

Seo Facts #103

In the same Movable Ink report they found 41.4% of email opens occurred on an iPhone. (Source: Movable Ink)

Seo Facts #117

Among client-side marketers, organic search was rated higher, but email was still the No. 2 channel, with 66% support. (Source: eMarketer)