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Google has added a new "Using HTTPS» section in its report on the accessibility of their services and data. It aims to show the transition dynamics to a secure protocol.
According to Google, current desktop Chrome version users download more than a half of the pages through the safe protocol. Whereas, mobile users still widely use HTTP protocol, however, more and more users are getting to HTTPS. Android users who use HTTPS protocol were estimated at 40%.
Google has valued the statistics on page views using different protocols in Chrome and found out that users spend most of their time browsing HTTPS websites than HTTP-resources. This ratio is getting higher for HTTPS benefit.
Google started measuring the HTTPS-connections on Chrome in early 2015.
It should be mentioned that in December 2015 the search engine began HTTPS-indexing page version by default. According to Moz, HTTPS-results in Google top 10 has reached 40% last month.
Google rep, Gary Illyes, reminded that if the code page indicates both directives Noindex and Index only Noindex will be taken into account.
It’s not an undiscovered land for many webmasters, but a truism. However, judging by the fact that Ilsh decided to remind about this on his webpage on Twitter, such situations are not uncommon.
China legislative body has approved the cybersecurity law which caused a lot of debates, according to Bloomberg.
The new law allows law enforcement authorities to freeze the accounts of foreign citizens and organizations with suspected sabotage of the China's information infrastructure. During the investigation, they will be required to provide the full access to data to the authorities.
The law also requires mandatory certification of computer equipment and personal data storage of Chinese users within the country. According to experts, the input of these requirements will give one more advantage to local market companies over foreign competitors such as Microsoft, Google, Cisco and others.
"This is a step backwards for Chinese innovations. The country's authorities are right in the aspect of ensuring the security of digital systems and information in the country; however, the law will not help to achieve the goal. Instead, it creates barriers to marketing and innovation,"- said James Zimmerman, the head of the American Chamber of Commerce in China.
The law will come into force in June 2017.
79% of search engine users say they always/frequently click on the natural search results. In contrast, 80% of search engine users say they occasionally/rarely/never click on the sponsored search results.
In 2015, 40.7% of the U.S. smartphone users accessed Instagram. (Source: Statista)
In the Email Marketing Industry Census 2015, eConsultancy & Adestra found that among digital marketers 79% ranked ROI from email “good” or “excellent”, 76% ranked ROI from SEO “good” or “excellent”, and 35% ranked ROI from social media as “good” or “excellent”. (Source: Movable Ink)