school dashboards

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Google Search Analytics API makes available resource sets

Google opened access to resource sets in the Search Console by means of the Search Analytics API. Mike Sullivan from the United States was the first one noticed this innovation.
Google launched a new feature "Resource Kits" in the Search Console in May this year. It allows you to connect up to 200 resources of any type (either the web pages or applications) into a sole group and receive all the data on clicks and impressions in a single report.
From now on the resource kits are also available through the Search Analytics API.

Google is testing the new SERP interface

English-speaking users noticed that Google is testing a new interface of the search results page.
The test version has affected the panel, which is located below the search box. Moreover, the gearwheel-like icon was replaced by the "Settings» button. Next to it you can find «Tools» icon.
It is assumed that the in this way Google wants to encourage users to use the search settings bar more often.
It should be recalled that last month the search engine tested another SERP interface. This version is distinguished by a large number of units, designed in the card style with and a number of other changes.

Google: WordPress-based websites do not benefit in rankings

There is a belief among foreign webmasters that websites built on WordPress receive some advantage in Google rankings. Yesterday it became clear that this is just another myth.
The question on the subject was given to search spokesman, John Mueller on Twitter. He said the following: «WordPress is a perfect for content management system, and it works well in the search. However, our algorithms are not taken into account in the ranking of such factors as the CMS, on the basis of which the works."
According to W3Techs by November 2015, every fourth website on the Internet is powered by WordPress.

Seo Facts #148

31% of adult Internet users are on Pinterest as of August 2015. (Source: Pew Research)

Seo Facts #137

72% of adult Internet users are on Facebook as of August 2015.  (Source: Pew Research)

Seo Facts #112

Listrak also reported that Back-in-Stock emails had an average open rate of 51.9% with an average conversion rate of 25.3% for Q2 2015. (Source: eMarketer)