kawaii donut

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Google is testing the new SERP interface

English-speaking users noticed that Google is testing a new interface of the search results page.
The test version has affected the panel, which is located below the search box. Moreover, the gearwheel-like icon was replaced by the "Settings» button. Next to it you can find «Tools» icon.
It is assumed that the in this way Google wants to encourage users to use the search settings bar more often.
It should be recalled that last month the search engine tested another SERP interface. This version is distinguished by a large number of units, designed in the card style with and a number of other changes.

Google shows the wrong date in the search results

A few days ago a lot of webmasters have noticed that Google shows the wrong date of the publication of content in the search results. This is clearly seen from the messages posted on Google Webmaster Help, Webmaster World, BlackHat World, and Moz forums.
The screenshot (see the link below) displays Google indicates that the message was published on the 30th of December, 2014. In fact, it was uploaded on the 11th of January, 2016.
The specialists are already aware of the bug and are currently working on fixing this error as soon as possible for all users affected.

Google needs external links to improve the quality of search results

Recently Google’s representative Gary Illyes confirmed that search engines need external links to ensure high-quality results.
The former head of department of Google against the web spam, Matt Cutts, said in 2014 that the failure of the accounting reference quality of the search results is getting worse. A year later, Gary Ilsh confirmed his words.
Internet Marketing consultant, Don Anderson decided to clarify what links he meant: internal or external. Illyes replied:
"I referred to external links. To some extent they touch the popularity of a resource, and approval from others. "

Seo Facts #148

31% of adult Internet users are on Pinterest as of August 2015. (Source: Pew Research)

Seo Facts #29

A URL’s number of Google +1s is more highly correlated with search rankings than any other factor. (Ber|Art)

Seo Facts #101

75% of Gmail users open their email on a mobile device as of May 2015. (Source: TechCrunch)