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Google has updated the «How Search Works» page, adding the actual data on the number of indexed pages. At the moment this number exceeds 130 trillion and is still growing.
In March 2013, the number was equal to 30 trillion. In less than 4 years Google has added more than 100 trillion pages into the index.
It should be reminded that now the company is testing a new mobile-first index. This means that in the near future the search algorithms will primarily assess the relevance of a mobile version of the page, and if not, it will use a desktop.
Find more inforation regarding these changes in FAQ.
Google has updated the bug report on AMP-pages in Search Console. This was reported by Data Anomalies in the Help Center service.
The reason why it was updated was the introduction of "scanning process" feature. "You can follow the changes to the AMP data due to a change in the scanning process," – the page states.
The Search Engine Roundtable editor, Barry Schwartz shared a screenshot of the updated report:
It should be recalled that the report on the rapid mobile pages in Search Console appeared in January this year. The developers have updated the report, improving categorization errors in May this year. It also has more information available about the specific problems identified at the AMP-page scanning.
The micro markup errors on AMP-pages have been transferred into the category of notes. From now on they do not appear in the report for accelerated pages in the Search Console.
Facebook starts testing video ads sales on Apple TV and Roku sets in Audience Network this week.
"We want to test the way to the best video ads delivery across Audience Network users connected to the Internet TV devices. Our goal is to provide relevant ads to both Facebook and Social Networks users", the company comments.
Testing will be held with a limited scale.
We should also remind you that early this year Facebook Audience Network has expanded ad views on the mobile Internet. Previously, he was made only in the annexes.
In May advertisers were able to target non-Facebook users, but who visits the websites and applications included to the FAN.
Apple’s share is down from 79.6% on last year’s holiday weekend 2014, while Android’s share is up from 19.7%. (Source: Custora)
28% of US adult Internet users are on Instagram as of August 2015. (Source: Pew Research)
In the Email Marketing Industry Census 2015, eConsultancy & Adestra found that among digital marketers 79% ranked ROI from email “good” or “excellent”, 76% ranked ROI from SEO “good” or “excellent”, and 35% ranked ROI from social media as “good” or “excellent”. (Source: Movable Ink)