hughjackman

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Google: webpage redirect to the home page is treated as soft 404

If your website has 301 redirect set up for all pages to the homepage, then Google will treat those redirects as a "soft" 404 error. This was stated by the search department representative, John Mueller during a regular video-meeting for webmasters.
Therefore, Google will ignore this redirection, and they will not transfer PageRank.

South Korea denied Google access to geospatial data

South Korean authorities banned Google in using the official map data on servers outside the country, reported by Reuters. The reason for refusal were the security issues related to the conflict with North Korea.
Google points out that data should be used on servers around the world to provide a proper functionality for Google Maps. Otherwise, South Korean user will not be able to get information while on pedestrian and road routes.
"We are quite disappointed by this decision," - said Google’s spokesman. He also expressed the hope that in the future the situation may change, and users in the region will have access to all Google Maps features.
According to the Korean officials, using map data outside the country can threaten its security. In particular, military location and other important objects can be revealed in this case.

Google: Disavow Links will help to do Penguin away

Having launched the update for Google Penguin 4.0 a lot of questions raised among experts to give up using this filter. In particular, whether it will be possible to solve this problem by using Disavow file.
Yesterday the Search rep, Gary Illyes confirmed that Disavow Links is still a useful tool to leave the Penguin.
"We did not change our recommendations regarding the disavow links tool," - said Illyes.
In 2013, the former head of Google's search quality service against web spamming, Matt Cutts, announced that in order to quit Penguin the Disavow files can be used:
We should remind you that on September, 23, Google announced the launch of updated version of Penguin 4.0. As a result, the filter update will be part of the core Google algorithm and will go into continuous automatic update mode.

Seo Facts #61

71% of B2B researchers start their research with a generic search. (Source: Google)

Seo Facts #185

Black Friday was “Mobile Friday,” with mobile accounting for 36.1% of orders, up from 30.3% of orders on Black Friday 2014.  (Source: Custora)

Seo Facts #100

Gmail has over 900 million active users as of May 2015. (Source: TechCrunch)