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Facebook extends the Audience Network coverage for Digital TV
Facebook starts testing video ads sales on Apple TV and Roku sets in Audience Network this week.
"We want to test the way to the best video ads delivery across Audience Network users connected to the Internet TV devices. Our goal is to provide relevant ads to both Facebook and Social Networks users", the company comments.
Testing will be held with a limited scale.
We should also remind you that early this year Facebook Audience Network has expanded ad views on the mobile Internet. Previously, he was made only in the annexes.
In May advertisers were able to target non-Facebook users, but who visits the websites and applications included to the FAN.
The US elections will be live on Google and Youtube
Google and YouTube will be live broadcasting the Election day, as the Google company reports.
Youtube videohosting will be broadcasted live on world major TV channels, among which NBC, PBS, MTV, Bloomberg, and Telemundo. Right after the polls closed are, users we be able to see the results of the elections that are integrated into a Google search introduced in 30 languages around the world. Live broadcast will also present a detailed updates and results of the presidential election, senators, congressmen, governors and other information.
The voting will begin on November 8 at 14 or 15 p.m. Moscow time.
We should remind you that in September 2016 US presidential candidate from the Republican Party, Donald Trump has accused Google of concealing negative information regarding Hillary Clinton. And in early November, it was reported that a detailed plan for the campaign in the US presidential candidate of the Democratic Party, Hillary Clinton was composed by none other than the Google head of the board of directors, Eric Schmidt back in 2014.
HTTPS-connections on desktop Chrome browser has estimated over 50% interest
Google has added a new "Using HTTPS» section in its report on the accessibility of their services and data. It aims to show the transition dynamics to a secure protocol.
According to Google, current desktop Chrome version users download more than a half of the pages through the safe protocol. Whereas, mobile users still widely use HTTP protocol, however, more and more users are getting to HTTPS. Android users who use HTTPS protocol were estimated at 40%.
Google has valued the statistics on page views using different protocols in Chrome and found out that users spend most of their time browsing HTTPS websites than HTTP-resources. This ratio is getting higher for HTTPS benefit.
Google started measuring the HTTPS-connections on Chrome in early 2015.
It should be mentioned that in December 2015 the search engine began HTTPS-indexing page version by default. According to Moz, HTTPS-results in Google top 10 has reached 40% last month.
Seo Facts #25
Google accounted for nearly 40% of all U.S. digital ad spending last year. Facebook’s share was about 8%. (eMarketer)
Seo Facts #68
4 in 5 consumers conduct local searches on search engines – 88% on smartphones, 84% on computer/tablet. (Source: Google)
Seo Facts #30
Ranking near the top of search results is great, but if you want the click, your title and description better be top-notch also. In 2005, searchers spent just under 2 seconds, on average, viewing each listing; in 2014 that has dropped to 1.17 seconds. (MarketingProfs)